About DREAM IT REAL COACH FOUNDATION

Inspired by the spirit of New York, our hometown since 1941, Coach celebrates the courage to be real. But we recognize that for some, there are systemic barriers to achieving their dreams. We believe that by providing young people with access to higher education, we can help break down those barriers for all. Click here to learn more. 

Scholarship Overview

The Thurgood Marshall College Fund (TMCF), and Coach Foundation are proud to offer financial assistance to outstanding students attending Historically Black Colleges and Universities (HBCUs) and Predominantly Black Institutions (PBIs). Twenty-five scholars will be selected to receive a scholarship up to $5,000 ($2,500 per semester) for the 2021-2022 academic school year (which can only be applied to verifiable costs associated with average tuition and usual fees).

Eligibility Requirements:

  • Be enrolled full-time as a junior or senior during the 2021-2022 academic school year.
  • Current cumulative grade point average of 3.0 or higher.
  • Open to Merchandising/Buying, Art/Fashion Design, Marketing/PR, Retail Business or related Business Majors.
  • Able to demonstrate leadership abilities.
  • Able to demonstrate a financial need-Pell Grant Eligibility.
  • Be a U.S. Citizen or legal permanent resident with a valid permanent resident card or passport stamped I-551.

How to Apply

All Applicants Must:

  • Provide a copy of the 2021- 2022 FAFSA Student Aid Report.
  • Provide the transcript (official or unofficial) for your most recently completed academic term-this should include your end of Fall 2020 grades and cumulative GPA.
  • Please provide an email address for one recommender to complete a character reference form. They will be required to answer three questions regarding your character reference.
  • Answer the following statement in essay format (Maximum of 250 words per question):
    • The Coach brand is defined by the ‘Courage to Be Real.’ When we have the courage to show up as ourselves, we inspire others to do the same and unleash new ideas. Tell us about a time when you demonstrated the ‘Courage to Be Real’ and what was the result.
    • At Coach, we have a philanthropic commitment to support the next generation through our Dream it Real program. We look to break cycles of inequality and help students reach their full potential through higher education. Dream it Real is about overcoming obstacles and turning your dreams into reality. Tell us about a time when you embodied ‘Dream it Real.’

This application is closed. 

Application Deadline: The final date to submit your completed application is March 22, 2021 (11:59 PM EST).

To apply, click the button below to create or log in to your TMCF Account. Once you have signed up or logged in, you can complete the 2021-2022 TMCF | Coach Foundation Dream it Real Scholarship application.